Valora ft. Mot and Krid React Music Video

LA-based electronic/rock band Valora premiered their new video for "React" yesterday on Under The Gun. "React" is a hard-hitting track that encourages you to do just as the title insinuates - react. This anthemic song is a forceful resistance against all the ways life can put you down; no matter if you're battling a grade school bully, a resentful family member, or a catty teenage enemy. Each soaring chorus of electrifying vocals, sultry harmonies, and feisty keys serves as a reminder that no matter how heavy the weight of the world becomes, you always have the strength to fight back.

Drawing musical inspiration from several genres and spanning many generations, including gospel powerhouse Yolanda Adams, Jack White, Janis Joplin, Chrissie Hynde, Jeff Buckley and Muse. Valora vocalist, Syd Duran admits although Valora may not be her given name, it has become the essence of the passionate singer. "When I hit the stage, I become all that is Valora, a ruthless pirate with a vendetta against the cause of all broken hearts. Her untamed and amorous personality seeps from my pores as I creep across every inch of my platform. In photos, I sometimes appear to be possessed by a force that I gladly welcome. 'You have crazy eyes,' I've been told. That's not me. That's Valora." (more...)


Added: 28 Jul 2015

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